Carrier new business refers to the department and processes within an insurance company that handle incoming applications from submission through policy issue or decline. New-business teams receive applications, perform initial checks, set up case records, coordinate underwriting requirements, communicate with BGAs and advisors, and prepare policies for delivery once approved. Efficient new-business operations are essential for fast turnaround times, accurate case handling, and positive advisor and client experiences. Bottlenecks or errors in new business can lead to missed opportunities, client frustration, and lower placement ratios.

Advisors interact with carrier new business through status reports, requirement notices, and case updates provided by BGAs or directly via carrier portals. They submit applications and supporting documents in formats preferred by the carrier"electronic, drop-ticket, or paper"and respond promptly to outstanding requirements. BGAs cultivate relationships with new-business managers to resolve issues and escalate urgent cases. Understanding carrier new business processes helps advisors package applications cleanly, anticipate cycles for different product types, and set realistic expectations with clients about timing from submission to issue.